eCommerce Theatre Multi-Channel Retailing Customer Conversion and Retention Digital Marketing
Day 1 - Tuesday 20 October
9.00-10.00 Breakfast Briefing Building your Brand's Sales Online Claire Allan - Thorntons 10.15-10.45 IMRG - Multi-Channel Retailing Review James Roper - IMRG 11.00-11.45 eBay as Part of the Multi-channel Mix Joe Tarragano - eBay UK Ltd 12.00-13.00 Google University Basics Adrian Blair - Google 13.15-13.45 The New Wave: Rise of the e-Boutique Rudy Tambala - Ministry of Sound (MSHK Group) 14.45-15.45 Google University Masterclass Sharon Lonsdale - Google 16.00-16.30 “ncommerce” Marko Balabanovic - Lastminute.com Labs
Day 2 - Wednesday 21 October
9.00-10.00 Breakfast Briefing - Successful Online Retailing Nick Pratt - Sitemakers Ltd 10.15-10.45 Addressing the Front And Back End Challenges Behind Multichannel Retailing Guy Hipwell - Liberty.co.uk 11.00-11.30 Overcoming the Challenge of Implementing a Multi-Channel Strategy Becky Ollie - House of Fraser 11.45-12.45 Google University Basics Adrian Blair - Google 13.00-13.30 Customer Conversion and Retention: Harnessing 2-Way Conversation and Engaging Customers to Encourage First and Repeat Purchase Megan Powell - Evans, part of Arcadia Group 13.45-14.45 Google University Masterclass Sharon Lonsdale - Google 15.00-15.30 The Future of Online Retailing Cameron McLean - PayPal UK